Microsoft and Vodafone reach 10-year agreement to make use of AI, digital services and the cloud


Agreements between Microsoft and other major technology companies have become really common in recent months. With the acquisition of Activision Blizzard as an &;excuse&;, those in Redmond have managed to reach agreements with numerous cloud services and mobile technology companies, in part to demonstrate that the intention with the purchase of a studio of such caliber was not to prevent access to gamers, but to try to bring them to as many people as possible.

However, this is not the only reason Microsoft has struck deals with large companies. The intention of the company led by Satya Nadella is to offer the best possible service to many of its partners, such as Vodafone. In a press release shared by the phone company, they have confirmed that Microsoft and Vodafone have reached a strategic agreement for the next 10 years, aiming to improve in aspects such as Generative AI, digital services and cloud services for businesses and consumers.

Microsoft y vodafone, CEOS

Microsoft and Vodafone sign landmark agreement for growth in cloud, AI and other aspects.

As seen in the aforementioned note, Vodafone will seek to accelerate its cloud transformation through the use of Microsoft Azure. In this way, the company will be able to offer a better response to its customers, while simplifying and reducing the cost of its actions. This will result in the replacement of physical centers with virtual ones across Europe. However, it remains to be seen whether or not such a decision will affect the jobs of the thousands of workers currently serving the company.

&;This next generation of AI will unlock massive new opportunities for every organization and every industry around the world,&; said Satya Nadella, Microsoft&;s president and CEO. &;We are delighted that, together with Vodafone, we will apply the latest cloud technology and artificial intelligence to improve the customer experience for hundreds of millions of people and businesses in Africa and Europe, create new products and services, and accelerate the company&;s transition to the cloud.&;

The agreement marks five highlights that will follow the agreement between Microsoft and Vodafone: generative AI, IoT (internet of things) scaling, digital acceleration in Africa, enterprise growth, and finally cloud transformation. As we say, we will have to see what effect this agreement has, but it seems that the phone company does not want to be left behind in a sector that is growing a lot and very fast in recent months.